Works as a freelance creative strategist and ad writer.
Is a retired motorbike mechanic, former call centre sales rep and university faculty member.
Has hopped countries and continents for work in the following order: Pakistan –
the UAE – Afghanistan – Tanzania – Uganda – Burundi – England – Austria – Germany.
Holds David Klobusz and his 'Three Little Pigs' advert responsible for a change in career course.
Is a sucker for humour and enjoys repeat reading and/or watching everything from Paul Silburn, Gerry Graff and Erich Kallman.
Is a decent hand in the kitchen capable of whipping up anything from a biryani, lasagna, schnitzel or even a Sachertorte.
Wishes to write a feature film and is learning how to write for the big screen.
Has vowed to update the photo (opposite) from 2018.
Work Experience (SCROLL DOWN AT YOUR OWN RISK)
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Freelance Creative Strategist and Ad Writer
Self-employed
Sep 2025 - Present
Senior Creative
team x for Mercedes-Benz
Jul 2024 - Aug 2025
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Senior Creative
TLGG Berlin
Feb 2022 - Jun. 2024
Creative Copywriter
McCann Worldgroup Frankfurt
Dec 2019 - Jan 2022
Creative Copywriter
SPARK44 Frankfurt
Jul 2017 - Nov 2018
Freelance Creative
Salzburg, Austria
Mar 2016 - Jun 2017
External Faculty
Fachhochschule Salzburg
Sept 2016 - Dec 2017
Creative Placement (Go on, almost there)
Publicis London
Mar - Jul 2015
Creative Placement
VCCP London
Jan - Feb 2015
Creative Placement
Pablo London
Nov - Dec 2014
Creative Placement
Southpaw Kent
Oct 2014
Associate Creative Director
Firebolt63 Pakistan & UAE
Jul 2012 - Sept 2013
Associate Creative Director (There's no going back now)
JWT Pakistan
Jan 2011 - Jun 2012
Senior Creative
JWT Pakistan
Dec 2009-2010
Planner
JWT Pakistan
Mar 2008 - Nov 2009
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Motor Mechanic - Test Driver - Vehicle Washer
Will Motorsports Pakistan
Oct 2003 - Jan 2008
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Lead Trouble Maker - Chief Couch Potato (You badass, you made it!)
Home Pakistan
Aug 1987 - Sept 2003